
I first started A Spoonful of Sugar Blog back in 2008. Since then it has grown into a thriving business, A Spoonful of Sugar Designs with a Pattern Store and an Etsy Store (in the top 2% of Etsy businesses). I never set out to be a small business owner and I have learnt a few things along the way. The most important tool you can have as a small business owner is an email list so you can reach your customers without relying on other platforms and ever changing algorithms. I have used a few different email marketing providers over the years and Flodesk is hands down the best. I have now been with Flodesk since 2021. Here is my honest review of Flodesk. Whether you have a creative business or another type of ecommerce store, you want Flodesk on your side.

Discover the Magic of Flodesk: My Experience with the Ultimate Email Marketing Tool
Are you ready to take your email newsletters to the next level? Flodesk has been a game-changer for me, making email marketing not just effective but also fun! Allow me to share my journey with this incredible tool.
Grow Your List the Fun Way with Flodesk
One of my favorite features of Flodesk is the Link in Bio forms. It’s a fantastic way to create a landing page that showcases up to six links, plus an opt-in form. Here’s how it helps:
- Host Your Most Important Links: Share your essential links and email list opt-in form all in one place.
- Keep Everything On-Brand: Maintain a consistent look and feel for your brand.
- Eliminate Social Algorithm Anxiety: Say goodbye to the fear of ever-changing social algorithms and uncertainty about app support.
- Turn Audience into Subscribers: Convert your social media audience into email subscribers faster than ever.
- Boost Website Traffic: Increase traffic from social media platforms by up to 15%.


Flodesk: The World’s Most Intuitive Email Marketing Platform
So, what exactly is Flodesk? It’s the world’s most intuitive email marketing platform designed to help small businesses grow, nurture, and monetize their email lists—beautifully.
Core Features
- Email Marketing: Flodesk makes it easy to design emails people love to receive with stunning templates and the world’s most intuitive builder. You can grow your list with landing pages, pop-ups, and embedded forms, automate your workflows, and run email marketing like a pro with advanced segmentation and robust analytics.
- Link in Bio: Start growing your list with a stunning link in bio that captures subscribers right from your social profiles.
- E-commerce: Ready to make sales? Flodesk Checkout helps you monetize with e-commerce blocks, sales pages, upsells, instant deliveries, and unlimited transactions—all seamlessly connected from the start.
Here are images of recent emails I’ve sent to my subscribers. You can view a sample email here.

What Makes Flodesk Different?
- One Monthly Price, Unlimited Subscribers: Unlike competitors, Flodesk doesn’t penalize you for growing your list.
- Intuitive Email Builder: The click-and-drag builder makes it easier than ever to create beautifully branded emails (no coding or design team required).
- Templates Designed to Convert: Flodesk offers a library of gorgeous, strategically designed templates that are easily customizable to match your brand’s look and feel.
In summary, Flodesk has transformed my email marketing strategy, making it efficient, visually appealing, and a joy to use. If you’re looking to grow your list, drive traffic, and turn your audience into subscribers, Flodesk is the tool for you.
Find more details here.
Let me know in the comments what tools you use for your creative business.

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